# Raw&Real — Case Study | MRKT.ERA

Source: https://mrktr.pro/en/cases/raw-and-real/

> Raw&Real case study — Beauty. Learn how MRKT.ERA helped achieve measurable results.

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BeautyMoldova

# Raw&Real

ConceptBrandingIdentity

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## Challenge

Raw&Real, a new beauty brand, wanted to enter the market with a concept of natural beauty and sustainability. They needed a unique brand concept, visual system, and positioning strategy to stand out from competitors.

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## Solution

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Developed brand concept: 'beauty without filters' focusing on natural ingredients

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Created visual identity: warm palette, organic shapes, eco-friendly packaging

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Designed a system for all touchpoints: from packaging to social media

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Developed tone of voice and content strategy for launch

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## Results

0%

Brand recognition

+0%

Sales growth

0%

Repeat purchases

M

## Let's start with a review

A document with priorities and a 45-minute conversation. Then you decide: on your own, with us, or not at all.

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